2023 Phishing Benchmarking Analysis Center

KnowBe4’s Phishing Benchmarking Analysis Center provides comprehensive analysis of Phish-prone Percentage (PPP) benchmarking data by industry, organizational size and geographical region. It analyzes data from over 12.5 million users from 35,681 organizations across 19 different industries and seven geographical regions.

Data is analyzed across the following three benchmarking phases:

• Phase One: Baseline Phishing Security Test Results Prior To KnowBe4 Security Awareness Training
• Phase Two: Phishing Security Test Results After 90 Days of KnowBe4 Security Awareness Training
• Phase Three: Phishing Security Test Results After One Year of KnowBe4 Security Awareness Training

Use this analysis center to better understand how your organization compares to other organizations within your industry and geographical region, or download the 2023 Phishing By Industry Benchmarking Report for the complete analysis.

Global Phish-Prone Percentage By Industry

Understand which industries and organizations have the best, and worst, PPP across all three benchmarking phases.

• Use the drop-down menu to select your industry and view PPP by Phase One, Phase Two and Phase Three

International Phish-Prone Percentage Benchmarking Analysis

Here is the Phish-prone Percentage across seven geographical regions and by organizational size.

• Chart 1: Phish-prone Percentage improvement by region after 1-year of KnowBe4 security awareness training
• Chart 2: Phish-prone Percentage scores by region and organizational size

Phishing Benchmarking Reports By Region